Skip to content

Brand Kit & Media

Official PlotLens brand assets for media, partners, and integrations. Download logos, icons, and source files below.

Logo Variants

Primary logo with wordmark. Use on websites, apps, and marketing materials.

Color (Light BG)

Color (Light BG)

Color (Dark BG)

Color (Dark BG)

Mono Black (Light BG)

Mono Black (Light BG)

Mono White (Dark BG)

Mono White (Dark BG)

Logo with Tagline

Logo with "Narrative Intelligence" tagline. For marketing, print, and editorial use.

Color + Tagline (Light BG)

Color + Tagline (Light BG)

Color + Tagline (Dark BG)

Color + Tagline (Dark BG)

Mono Black + Tagline (Light BG)

Mono Black + Tagline (Light BG)

Mono White + Tagline (Dark BG)

Mono White + Tagline (Dark BG)

Icon Mark

Standalone aperture symbol without wordmark. For favicons, app icons, and compact spaces.

Color Mark (Light BG)

Color Mark (Light BG)

White Mark (Dark BG)

White Mark (Dark BG)

Black Mark (Light BG)

Black Mark (Light BG)

Logo Sizes

Size Use Case Download
~3959 x 1024 Print, high-resolution PNG
~1979 x 512 Retina web, presentations PNG
~990 x 256 Standard web usage PNG

Brand Colors

#4F7B69

Sage 500

Brand primary

#3F6154

Sage 600

Pressed states

#2F4E42

Sage 700

Strong emphasis

#FEFFFE

Stone 50

Light background

#1C1917

Stone 900

Dark sidebar

#6D28D9

Discovery

AI processing

Typography

Headlines

Sora

Body / UI

Geist Sans

Labels / Navigation

Space Grotesk

Monospace

JetBrains Mono

Usage Guidelines

Do

  • Use the full-color logo on light backgrounds
  • Use the white logo on dark or Sage backgrounds
  • Maintain minimum clear space of 1× logo height
  • Use provided color values exactly
  • Use tagline variants for marketing and print only

Don't

  • Stretch, rotate, or skew the logo
  • Add drop shadows, outlines, or effects
  • Place the logo on busy or low-contrast backgrounds
  • Modify the logo colors or gradients
  • Use tagline variants in app UI or small spaces

Source Files

File Description Download
Illustrator Source (.ai) Original editable source file Download
Mockup Sheet (.pdf) Brand application examples Download
Copyright Document (.pdf) Usage terms and copyright info Download

Copyright & Legal

The PlotLens name, logo, and aperture mark are trademarks of PlotLens. All brand assets are provided for editorial and partnership use only. Modification of the logo or its elements is not permitted without written consent.

Download full copyright document (PDF)

Need something else?

For custom assets, high-resolution files, or partnership inquiries:

Contact Us